Piaggio and Christian Dior have come together to celebrate the glorious history of both successful brands worldwide. To do so, Vespa unveils a limited-edition 946 Christian Dior scooter, Vespa’s flagship model with a Dior touch. This spectacular motif design is the exclusive creation of Maria Grazia Chiuri, the creative director of Dior women’s collections.
Thus, the purely Italian spirit of Vespa blends with the DNA of the French house of Dior, French Vogue explains. Also, on the curves of the emblematic two-wheeler sit the mythical Oblique motifs and the recognizable Christian Dior logo, as the site also mentions. From the saddle to the helmet and even the top case, everything has been designed for a chic summer getaway, it suggests.
All About the History
The Robb Report explains the historical association of the brands. In 1946, the design world was changed forever, it mentions. Christian Dior launched his eponymous couture house, it explains, and Piaggio released the very first Vespa. Now, the iconic brands have joined forces again. They shape the style zeitgeist yet again with a ‘Diorified’ take on the iconic scooter.
However, you will have to be patient to get hold of this ultra-limited edition piece, tells French Vogue. It will be available in spring 2021 in Dior boutiques around the world and in a selection of Motoplex and Piaggio group stores. As for the accessories, they will only be available in Dior boutiques, it explains.
